Using Taguette Software for Qualitative Content Analysis of Black Lives Matter Documents and Media Articles

Abstract

In this class activity, students will learn qualitative content analysis using the free and open-source Taguette software. Students analyze Alicia Garza’s (2014) “A Herstory of Black Lives Matter” and an Associated Press newspaper article (2015) on Black Lives Matter protests by coding for differences in attention, standing, and framing. Class activity...

Download this resource to see full details. Download this resource to see full details.

Details

Subject Area(s):

Collective Behavior/Social Movements, Communication and Information Technologies, Introduction to Sociology/Social Problems, Mass Communication/Public Opinion, Qualitative Methodology, Research Methods

Resource Type(s):

Assessment, Class Activity, PowerPoint

Class Level(s):

Any Level

Class Size(s):

Any

Usage Notes

To build prior knowledge before the class activity, the instructor should assign introductory level readings on qualitative content analysis (Hurst 2023; Luo 2019) and “Getting Started with Taguette” (2024). For audiovisual support, the instructor can also rely on and assign Ualbanylibrary’s (2023) YouTube recording (0:00-17:20) that gets viewers...

Learning Goals and Assessments

Learning Goal(s):

1. Students will learn methodological practice of process coding using a free and open-source qualitative content analysis software.
2. Students will develop critical thinking by leveraging evidence generated from texts to come to conclusions on differences between movements and media content.
3. Students will develop hands-on experience coding texts that will expose them to themes of activism, racism, and intersectional perspectives.

Goal Assessment(s):

1. The instructor can assess students based on their active in-class participation using Taguette software to code documents during the class period.
2. The instructor can assess students by requiring students to export coded documents in Word or PDF files, which is a feature enabled in Taguette.
3. The instructor can assess students based on written reflection notes from small group discussion handouts and in-class report backs.