AbstractIn this course, we will examine various ways that people infuse social meaning into material things. Course materials were selected to emphasize a cultural perspective on the social meaning of goods, rather than a marketing one. Instead of an exclusive focus on advertising, the course will delve into the larger social and cultural contexts of consumption,...
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- Subject Area(s):
- Cultural Sociology
- Resource Type(s):
- Class Level(s):
- College 200
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